Icon category · 80 icons

Map and location icons for Power BI

Location icons signal 'this is about where'. They label region slicers, territory pages and site lists, and they make a map page findable in a long report.

80 icons

Using maps & location icons in Power BI

Where maps & location icons earn their place in a report, and how to keep them readable.

A pin means a point, a globe means worldwide and a map means an area. Using the right one tells the reader what level of geography a card shows before they read it.

Don't put pins on a background image to fake a map. Positions drift as soon as data changes; use a map visual or a synoptic visual for data-bound locations and keep icons for labels.

Power BI tip: Give the region slicer a header icon by placing a button with a custom map-pin SVG next to it and grouping both (select both → Group), so they move together.

Good uses

  • Region and country slicer titles
  • Site or branch lists
  • Territory performance pages
  • Route and journey KPIs

Three steps from this page to your report

  1. 01

    Pick and colour

    Choose one of the maps & location icons below and set its colour to match your theme.

  2. 02

    Copy the format you need

    SVG or PNG for Image visuals and button icons; the DAX measure or data URI for tables, matrices and cards; theme icon JSON for conditional formatting.

  3. 03

    Bind it in Power BI

    For a measure, set Measure tools → Data category to Image URL. For theme icons, import the theme and choose the icon in Conditional formatting → Icons.

Want the icon next to a formatted value with a target colour? The free DAX SVG measure builder draws icon + value cards, and the conditional formatting icons recipe walks through custom icon sets end to end.

Questions about these icons

Can I use these maps & location icons in commercial Power BI reports?

Yes. They come from open-source sets under the MIT or ISC licence (25 from Lucide, 25 from Tabler Icons, 6 from Heroicons, 24 from Fluent UI System Icons), which allow commercial use. Keep the licence notice when you redistribute the icon files themselves; the full texts are on the licence page. Licence texts · licence file (.txt)

Why does my DAX icon show as text?

The measure's Data category must be Image URL (Measure tools → Data category). Also check that every # in the SVG is written as %23, which the copied measure already does.

All icon categories

Keep exploring

Design the page around your icons

The Design Studio lays out KPI cards, headers and panels on a grid and exports the background, theme JSON and a PBIP project for Power BI Desktop.

The design studio for Power BI. Free, in your browser, no sign-up.