Retail & e-commerce · Power BI template

Retail Merchandising: Sell-Through Power BI template

Power BI merchandising dashboard template: sell-through since launch, weeks of cover, markdown and margin by style, and a ranked list of markdown candidates.

By · Founder & Reliability Engineer · Updated

Free for commercial use

Dark version: same layout, colours re-solved and checked for WCAG AA contrast.

Retail Merchandising: Sell-Through Power BI dashboard template: 5 KPI cards, a line chart, a scatter chart, a column chart, a table and 2 slicers on a 1280×720 page

BetaOpens in Power BI Desktop with 4 tables of sample data and every visual bound. See what’s inside

Free, no sign-up. The PBIP with sample data includes the background, theme and a README. 1920×1080 fits a new page in a Fluent 2 report; 1280×720 and 2× fit Classic pages. Downloads carry a small “Made with VizForge” mark (sign in to the studio to remove it).

Customise in the design studio →
Layout
Band header with logo, 5 KPIs, cumulative sell-through lines + style scatter, weekly sales columns + markdown table
Page size
1280×720 px (16:9, Power BI default)
Theme
Sunset Retail

Open the sample-data PBIP in Power BI Desktop

Checked against Microsoft Learn's Power BI Desktop projects documentation (as of Nov 2026).

  1. 1

    Unzip to a short path and open the .pbip

    Extract the zip to a short local folder such as C:\PBI (Windows limits project paths to 260 characters, and Desktop can't save a project straight to OneDrive or SharePoint), then double-click the .pbip file or use File → Open in Power BI Desktop. Microsoft still lists projects and TMDL as preview features (as of Nov 2026): if Desktop won't open the project, go to File → Options and settings → Options → Preview features, tick “Power BI Project (.pbip) save option” and “Store semantic model using TMDL format”, then restart Desktop.

  2. 2

    Select Refresh once

    The project ships without the local data cache (.pbi/cache.abf), so Desktop opens the full model definition without data. Select Home → Refresh: every table is built from values written into its Power Query step, so there is no data source to sign in to.

  3. 3

    Save as .pbix or connect your data

    Use File → Save as to keep a single .pbix file, or open Transform data and replace each table's Source step with your own query, keeping the column names so the measures and visuals keep working.

What’s inside the Sell-Through sample model

Rendered from the same definition the download writes as TMDL, so this list always matches the file.

Tables
4
Fact rows
390
DAX measures
10

The first 12 weeks of a fictional fashion retailer's autumn/winter season (Aug to Oct 2026): 30 styles across five departments with their opening intake, weekly units sold, full-price units, sales value and markdown value. Slow-selling styles were marked down from week 8. Units: Units; sales and markdown in pounds sterling.

Tables and columns

Calendar

Date table · 2026, one row per day

Date table generated in Power Query (List.Dates), marked as the model's date table.

  • Date (date)
  • Year (whole number)
  • Quarter (text)
  • Month (text)
  • Month Name (text)
  • Week Start (date)
  • Weekday (text)
  • Fiscal Year (text)

Style

Dimension · 30 rows

Styles in the season with department, price and unit cost.

  • Style Code (text)
  • Style (text)
  • Department (text)
  • Season (text)
  • Full Price (decimal)
  • Unit Cost (decimal)

Receipts

Fact · 30 rows

Opening intake per style.

  • Style Code (text)
  • Date (date)
  • Units Received (whole number)

Style Week

Fact · 360 rows

Weekly sales per style.

  • Week (date)
  • Style Code (text)
  • Units Sold (whole number)
  • Full-Price Units (whole number)
  • Sales Value (decimal)
  • Markdown Value (decimal)

Relationships

Many-to-one, single direction. Inactive relationships are switched on inside a measure with USERELATIONSHIP.

  • Receipts[Date] → 'Calendar'[Date]
  • Receipts[Style Code] → Style[Style Code]
  • 'Style Week'[Week] → 'Calendar'[Date]
  • 'Style Week'[Style Code] → Style[Style Code]

DAX measures

All measures live in a dedicated Key Measures table. Copy any of them into your own model; rename the table and column references to match.

Units SoldUnits sold.
Units Sold =
SUM ( 'Style Week'[Units Sold] )

Format string: #,0

Units ReceivedSeason intake (not limited by the date filter).
Units Received =
CALCULATE ( SUM ( Receipts[Units Received] ), REMOVEFILTERS ( 'Calendar' ) )

Format string: #,0

Sell-Through %Units sold over units received.
Sell-Through % =
DIVIDE ( [Units Sold], [Units Received] )

Format string: 0%

Cumulative Sell-Through %Sell-through from launch to each week.
Cumulative Sell-Through % =
DIVIDE (
    CALCULATE ( [Units Sold], FILTER ( ALL ( 'Calendar'[Date] ), 'Calendar'[Date] <= MAX ( 'Calendar'[Date] ) ) ),
    [Units Received]
)

Format string: 0%

Weeks of CoverStock left over the average weekly sales of the last four weeks.
Weeks of Cover =
VAR LastWeek = CALCULATE ( MAX ( 'Style Week'[Week] ), REMOVEFILTERS ( 'Calendar' ) )
VAR Stock = [Units Received] - CALCULATE ( [Units Sold], REMOVEFILTERS ( 'Calendar' ) )
VAR RecentRate = CALCULATE ( [Units Sold], REMOVEFILTERS ( 'Calendar' ), 'Style Week'[Week] > LastWeek - 28 ) / 4
RETURN
    DIVIDE ( Stock, RecentRate )

Format string: 0.0

Sales ValueSales after markdown.
Sales Value =
SUM ( 'Style Week'[Sales Value] )

Format string: £#,0

Markdown ValuePrice reductions given.
Markdown Value =
SUM ( 'Style Week'[Markdown Value] )

Format string: £#,0

Markdown %Markdown as a share of sales at full price.
Markdown % =
DIVIDE ( [Markdown Value], [Sales Value] + [Markdown Value] )

Format string: 0.0%

Gross Margin %Margin after markdowns and unit cost.
Gross Margin % =
DIVIDE ( [Sales Value] - SUMX ( 'Style Week', 'Style Week'[Units Sold] * RELATED ( Style[Unit Cost] ) ), [Sales Value] )

Format string: 0.0%

Full-Price Mix %Units sold at full price.
Full-Price Mix % =
DIVIDE ( SUM ( 'Style Week'[Full-Price Units] ), [Units Sold] )

Format string: 0%

What each visual is bound to

The PBIP opens with these fields already on each visual.

Field bindings per visual
VisualFields
DepartmentSlicerStyle[Department]
SeasonSlicerStyle[Season]
Sell-throughCard[Sell-Through %]
Weeks of coverCard[Weeks of Cover]
Markdown %Card[Markdown %]
Gross margin %Card[Gross Margin %]
Full-price mixCard[Full-Price Mix %]
Sell-through since launchLine chartCalendar[Week Start], [Cumulative Sell-Through %], Style[Department]
Sell-through vs margin by styleScatter chartStyle[Style], [Sell-Through %], [Gross Margin %], [Sales Value]
Sales and markdown by weekColumn chartCalendar[Week Start], [Sales Value], [Markdown Value]
Markdown candidatesTableStyle[Style], Style[Department], [Sell-Through %], [Weeks of Cover], [Gross Margin %]

Questions this dashboard answers

Each one is answered by a visual on the page, from the sample model's own tables and measures.

About this dashboard layout

Merchandisers make the season's biggest calls in its first weeks: what to reorder, what to leave and what to mark down. The cards give the season so far: sell-through (units sold over units received), weeks of cover at the current rate of sale, markdown as a share of full-price value, gross margin after markdowns, and the share of units sold at full price.

Sell-through since launch accumulates week by week for each department, so a line flattening early shows a range that has stopped selling while there is still time to act. The scatter places each style by sell-through and margin, sized by sales: high sell-through with high margin is a reorder; low on both is a markdown.

Weeks of cover divides remaining stock by the average weekly sales of the last four weeks, the measure that turns sell-through into a date. The markdown-candidates table ranks styles by sell-through, lowest first, with weeks of cover and margin beside each one.

Sales and markdown by week shows when markdowns started and how much sales they bought. The sample is the first 12 weeks of a fictional fashion retailer's autumn/winter season with 30 styles in five departments.

Visuals on the page

Positions are Power BI page pixels. Enter them in Format → General → Properties → Size and position, or use the PBIP download where they are already set.

Visual positions in the Retail Merchandising: Sell-Through template
VisualTypeXYWidthHeight
DepartmentSlicer8882417640
SeasonSlicer10802417640
Sell-throughCard4011216864
Weeks of coverCard29611216064
Markdown %Card54411216064
Gross margin %Card79211216064
Full-price mixCard104011216064
Sell-through since launchLine chart40224704200
Sell-through vs margin by styleScatter chart792224448200
Sales and markdown by weekColumn chart40472456208
Markdown candidatesTable544472696208

Custom visuals for this layout

Built-in Power BI visuals cover most slots above. These slots also suit a custom visual; each page covers the data shape, DAX and a prompt to generate it as a .pbiviz.

Already have a report?

Brand Makeover tries Retail Merchandising: Sell-Through first on every page of your Power BI project (.pbip zip) where it fits: the page's visuals have to go into its 9 data slots without overlaps. Pages it can't seat get another catalog layout or a brand grid. Queries, filters and bookmarks are left as they are. Free, in your browser.

Opens with the Analyst / Dense preset, because the Executive preset doesn't use this layout (9 data slots; this preset uses templates with at most 7).

Restyle my report into this

Swap a slot for a custom visual

Pick any slot and VizForge AI writes a custom visual (.pbiviz, with TypeScript source) sized to it, in this template's colours and shaped for the fields it is bound to.

Generate one that fits this layout.

Card · 168×64 px · bound to [Sell-Through %]

1, 2 or 5 credits depending on the brief · 5 free on signup. Sign in or create a free account on the next screen; the brief is saved for 30 minutes.

Brief sent to the generator (you can edit it there)

A Power BI card visual titled "Sell-through". It sits in a 168×64 px slot on a designed report page. Match the report's brand: data colours #E2541B, #C47E09, #DB2777, #7C3AED, #0891B2, #619C0C; background #FFFFFF; text #2A1A12; font Segoe UI. Transparent visual background so the page design shows through; no visual border. In the sample model it is bound to [Sell-Through %]; keep the same data roles so the fields drop straight in.

Not sure what to build? Browse the visual catalog or open the template in the design studio and hand off any slot from there. Or start in the AI generator with a blank brief.

Colours and theme

Sunset Retail

Warm cream Power BI theme with coral and amber data colours for retail, e-commerce and marketing dashboards; white cards, espresso text, AA contrast.

See the Sunset Retail palette and contrast checks →

Use the background in an existing report

Prefer to keep your own report? Apply the design to it instead of opening the PBIP.

  1. 1

    Download the background

    Take the 1920×1080 PNG for a new page in a Fluent 2 report (the default size for new pages), or the 2× PNG (2560×1440) for sharp text on a 1280×720 Classic page. Power BI scales the image to the canvas.

  2. 2

    Set the canvas background

    Format page → Canvas background → Browse. Set Image fit to Fill and transparency to 0%.

  3. 3

    Import the theme

    Design ribbon → Import theme (in the Power BI service: View → Theme pane), then pick the downloaded JSON. Data colours and fonts now match the design. Older Desktop builds: View → Themes → Browse for themes.

  4. 4

    Place your visuals

    Size each visual to the positions above with background and border off, or open the PBIP project where they are already placed.

Questions about this template

Does the Retail Merchandising: Sell-Through template come with sample data?

Yes. The “PBIP with sample data” download contains a semantic model with 4 tables and 10 DAX measures, and every visual on the page is already bound to it. The sample: The first 12 weeks of a fictional fashion retailer's autumn/winter season (Aug to Oct 2026): 30 styles across five departments with their opening intake, weekly units sold, full-price units, sales value and markdown value. Slow-selling styles were marked down from week 8. The data is written into each table's Power Query step, so there is no data source or sign-in.

Is it a .pbix file?

It is a Power BI project (PBIP): a folder of text files that Power BI Desktop opens like a .pbix. Open the .pbip file, select Refresh once to load the sample rows, then use File → Save as if you want a single .pbix.

What visuals are in the Retail Merchandising: Sell-Through template?

The page has 11 visual areas: 2 slicers, 5 cards, 1 line chart, 1 scatter chart, 1 column chart, 1 table. Their exact positions are listed on this page so you can match them in Power BI's Format → General → Properties panel, or skip that step by downloading the PBIP project.

Which theme does the Retail Merchandising: Sell-Through template use?

It ships with the Sunset Retail theme (light tone). Download the theme JSON here, or open the template in the design studio and switch to any other theme or your own brand colours.

Is there a dark version of the Retail Merchandising: Sell-Through template?

Yes. Switch the preview to Dark and every download (background, theme JSON and PBIP) comes in that version. The layout is identical; the page, card and text colours are re-solved for a dark page, and the accent, status and data colours keep their hues but are adjusted until text meets WCAG AA (4.5:1) and chart colours reach 3:1 against the cards.

How do I use the background image in Power BI Desktop?

Select the page, open Format page → Canvas background, choose Browse and pick the PNG, then set Image fit to Fill and transparency to 0%. Give your visuals a transparent background and no border so the designed panels show through.

Can I open the PBIP project in Power BI Desktop?

Yes. PBIR is the default report format in Power BI Desktop since September 2026, and the download is a PBIP project: unzip it and open the .pbip file, select Refresh once and the sample data loads into visuals that are already bound (the empty PBIP leaves the containers unbound for your own data). Microsoft still lists projects and TMDL as preview features (as of Nov 2026), so if Desktop won't open it, enable them under File → Options and settings → Options → Preview features.

Build guides for this dashboard

Guides to the same dashboard job: which custom visuals it needs, the DAX behind them and prompts to generate them.

KPI cards for this layout

Headline numbers drawn by one DAX SVG measure each, for the Card visual or a table row.

Want the headline numbers to look like cards rather than plain values? Browse the KPI card gallery or build your own in the SVG measure builder.

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Make the Retail Merchandising: Sell-Through template yours

Swap in your brand colours and logo, move panels, add icons and generate missing visuals with AI, then export the background, theme JSON and PBIP project.

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